Every time I read more articles to explain things about the CRM I'm surprised by the number of brands that exist. It seems that is market is a good time, but when all companies will already have your CRM? What will happen to the large number of providers that are available? This is something that only time can answer.
Here you have an example of another brand of CRM has been implemented to a subsidiary of "LA CAIXA"
The company signed a contract with Servihabitat CRM, a company specializing in real estate, part of Grupo La Caixa.
The application of CRM, SalesLogix2000 , will help the company to improve their quality of service to its customers and streamline their processes in order to increase its number of customers, and retain existing ones. There are two modules that are part of the application chosen by Servihabitat, sales and marketing.
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