When new ideas are scarce, it is best to use things I already did and won. Then wrap it in a proper marketing and are baptized with the magic word that will cause nothing can resist it: retro.
This phenomenon is not attributable solely to fashion. While it is true that today's bombings in editorials and fast fashion chains, no more than "Revisited" more or less accomplished something already done, we can not ignore the recent fascination of the creative advertising so retro: started Bruce Lee and "Be water my friend " (got postscript convert common language) and now they try to Marilyn Monroe and John Lennon (two full-scale sacrilege). Norma Jean
The poor must be so used in the past should charge royalties. Of course I have to see if they allow those who charge on the near side.
Whatever you want to sell. The important thing is that it is retro. As if any time spent out better, as if nothing new had value. As if eighty begin and end at Thierry Mugler and Movida.
Recently, a friend who for me is my true Guru in musical matters strongly recommended me a new group. For those who are lovers of English music and nothing surprises us. We know that each month are displayed the new Pulp, the new museums, new Blur, Franz Ferdinand's new or new Radiohead (to give just a small part of my usual musical altar.) Well. This new British sensation by the name of Hurts. I come before anything else on YouTube and, indeed, is where you live while waiting I discovered and I was hooked. Apart from making good pop songs (like the wonderful Wonderful Life or Blood, Tears and Gold) is something that catches my attention. It's more in her look and attitude in their music.
I keep giving turns to the head (when I get, I get) and after several days that I can not stop whistling and humming under his breath the Fascination The Human League, discover what happens. Hurts are the children of The Human League. This attitude of pen tormented, that girl with overdose of makeup, hair gel and lace, this way of walking ... Retro is involved this time wrap "algosupernuevo (ououoooo. ..).
The retro in fashion, music, advertising ... Many think it is quite natural, since they are the natural habitats of all persuasions and for having and what is cool today, tomorrow would not want for themselves or stew poor grandmother (RIP). Well not exactly well
At the risk of looping the loop much more than they should, there is still an area where it has appeared retro star. Is nothing new but this time it's really spectacular. This is not a new car or a motorcycle helmet or a pique polo.
This is politics. The retro movement in politics is nothing new. Everyone knows the fondness of politicians to live in the past when (according to them) achieved their greatest achievements. However, the real retro movement in politics is something that is so evil has come to be as sophisticated (and not talking about Alvarez Cascos) are the murderers denounced the judge. Foxes put on the bench for the chickens. The executioners crushing the head once again to the victims.
The world upside down. There are things that are very retro, not all are cool. There are times and there are times when the best is the new, the unseen, so we do not remember anything. There are times when you need to risk being modern, we must be absolutely modern Rimbaud said. Otherwise, retro and we will show the worst face of impunity, injustice, the smile creepy ...
" value and ended up under the fear of looking into the future without further concern" (Fangoria : The benefits of forgetting.)
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